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Crucial Conversations for Influence (3 part series)

Leadership Is Influence

Course Overview:
One of the greatest capacities we possess is that of influencing behavior. And yet many of us struggle to influence others for good when it matters most. Leadership isn’t simply about crafting inspiring visions, developing breakthrough products, or detailing business growth plans. Leadership is about mobilizing others to achieve the vision, build the product, or enact the plans. At the end of the day, leadership is intentional influence. If behavior isn’t changing, you aren’t leading.

Crucial Influence goes beyond corporate perks and charismatic personalities to teach a method for influencing human behavior. Why does this matter? Because outcomes depend on people. Whether you’re launching a new product, changing safety standards, rolling out new software, or just trying to get your team to show up on time, the behavior of people—and your ability to influence it—will determine your results.

The Crucial Influence Model

Based on five decades of social science research and work with successful leaders around the world, the Crucial Influence Model reveals why people do what they do and how leaders at every level can influence behavior for lasting results. Crucial Influence reveals the personal, social, and environmental sources that shape human behavior and teaches a method for engaging these sources to change behavior.

FOCUS AND MEASURE

  • Get clear on the results you want.
  • Determine how you will measure progress and success.

CLARIFY VITAL BEHAVIORS

  • Identify the behaviors that will generate desired results.
  • Clarify when people should act and what they should do.

ENGAGE ALL SIX SOURCES OF INFLUENCE

  • Identify barriers to change and why people struggle to do the vital behaviors.
  • Tap into personal values to foster motivation.
  • Help others do what they previously couldn’t.
  • Harness social influence to support new behaviors.
  • Incentivize behaviors with the right rewards. 
  • Change the environment to support new behaviors.

 

Link to Course Overview

This is an instructor-led course hosted live online, and has three, two-hour sessions. Participants will receive pre-work and log-in information by email.

Format: Three (3) 2-hour sessions

Course fee: $300

Instructor: Crucial Learning

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Course

Crucial Conversations for Influence - April 23-25, 2024 (3 Sessions)

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Online - hosted on Zoom